Redefining efficiency: More milk, lower carbon footprint

Today’s media frenzy surrounding agriculture’s impact on climate change has highlighted, more than ever before, the need for agriculture to tell its side of the story. While there is no denying that livestock production inherently contributes to global greenhouse gas (GHG) emissions, cattle are not the primary drivers of climate change. Nonetheless, as an industry we must accept that the agricultural sector has a role to play in taking positive action on a global issue. Feeding a growing po