The value of cow comfort

When cattle were domesticated approximately 10,000 years ago, they likely were hardy, resilient animals deprived of extensive comforts and living in challenging environments. Today’s dairy cows more closely resemble highly functioning athletes than the tough and rugged creatures tamed by our distant ancestors. While they perform at a much greater rate than their predecessors, they can be more sensitive to adverse management or environmental factors. Scott Hartwell, CEO and owner of Advanced